Skip to content
Nexus Broadcast
Nexus Broadcast

Broadcast Outside The Box!

  • Home
  • Services
    • LPFM Radio Preparation & Filing Services
    • TV and Radio Broadcast Consulting Services
    • Radio Broadcast Technical Services
    • FM Broadcast Radio Engineering and Consulting Services
    • Biennial Ownership Reporting for Commerical Stations
    • TV & Radio Station Mock FCC Inspections
    • Broadcast TV & Radio Station Application Filing Followups
    • TV & Radio MX Application Resolution Assistance
  • Info
    • LPFM FAQs
    • Thinking of Applying for a Radio Station?
    • Application Info For Full Power & Low Power FM Radio
    • TV & Radio NonCommercial Nature Including Low Power FM Radio
    • Getting Your Radio Station Listed on Itunes
    • Get Your Radio Station Listed on Media Player Radio Tuner
    • Radio Funding & Grants Radio & TV Stations
    • TV & Radio Broadcasting Links
  • About
    • Nexus Broadcast Terms of Service
    • Testimonials for Nexus Broadcast!
    • Nexus Helps All Radio Stations, Full Power & Low Power FM Radio
    • Previously Served Broadcasting Clients
  • Interesting
    • FM Broadcast Radio Stations | LPFM | Low Power FM Radio
    • How to Start a Low Power FM Radio Station
    • Listening to the Radio like doing Cocaine
    • Program Origination on Translators
    • Tribal Radio Priority
    • What is FM Radio, LPFM, & Low Power FM Radio?
    • What’s Up With LPFM Radio These Days?
  • News
    • Radio News
    • News Group
    • Subscribe to Our Radio Newsletter
  • Payment
  • Contact
Nexus Broadcast

Broadcast Outside The Box!

HD streaming surges to 38% of mobile video traffic – exceeding mobile operator expectations

nexusbroadcast.com, 12/10/202012/10/2020

Openwave Mobility publishes its Mobile Video Index report highlighting trends and insights from over 30 live deployments globally

REDWOOD CITY, Calif – November 21 2017 – Analysis of live operator data conducted by Openwave Mobility, the market leader in mobile data traffic management solutions, has found that 38 percent of all mobile video traffic globally is now High Definition (HD) – far beyond what mobile operators had predicted. While HD video was only 5.7 percent four years ago, it is now expected to reach at least 50 percent of video traffic by the end of 2018, reflecting the popularity of Over The Top (OTT) streaming video services such as YouTube and Netflix on mobile devices. Today over 820 million people across the world watch YouTube and Netflix on mobile devices.

Stranger Things on iPhone

Stranger Things on iPhone

Openwave Mobility’s research is based on analysis of data aggregated from our live deployments in more than 30 mobile operators around the globe from 2013 to 2017. The findings are available from Openwave Mobility’s Mobile Video Index report which looked at the impact of mobile video, Quality of Experience (QoE), and OTT encryption.

The report found that three quarters (75 percent) of all mobile traffic is now encrypted and this is stifling the mobile operator’s ability to maintain subscriber Quality of Experience (QoE). This is because encryption protocols prevent operators from being able to profile or optimize data using conventional traffic management tools.

The research revealed that UDP-based encryption has also grown faster than predicted. In particular, the onslaught of Google’s QUIC protocol threatens to outpace anything the industry has seen so far. QUIC has grown at an astonishing CAGR of 284 percent – in just two years since its debut. Based on observations, Openwave Mobility predicts that by November 2018, approximately 90 percent of all mobile internet traffic will be encrypted.

John Giere, CEO of Openwave Mobility said: “OTTs have launched a land grab. In 3 years OTTs wiped out voice revenues. In 2.5 years they wiped out messaging revenues. Is mobile data next? You bet. Along with encryption obscuring mobile networks, operators have to grapple with the unstoppable appetite for HD video content from OTT players.”

John Giere continued: “As users get accustomed to HD quality at home, they expect the same QoE on mobile. Whether binge watching Stranger Things 2 or ogling over cute pets, subscribers find mobile video more important than voice calls. That’s why QoE is a deal-breaker. For example, research shows that people only tolerate 6 seconds of video buffering before switching off in frustration. Facing an onslaught from OTT encrypted traffic, the challenge for operators is – how can you manage what you can’t see?”

The Mobile Video Index report includes additional analysis from ABI Research. Summarizing, Dimitris Mavrakis, Research Director at ABI, said: “If AR/VR, 360⁰ video, tactile internet applications and new use cases achieve commercial success and come to the mass market in the next few years – all estimates will yet again be blown out of the water.”

Additional data points and images for the media are available to download via this Dropbox link: https://www.dropbox.com/sh/fzj7jglrfw9z51t/AADIO1dUGtz3cXzYyC3-ghb9a?dl=0

About Openwave Mobility
Openwave Mobility empowers mobile operators to manage and monetize encrypted traffic. Based on the industry’s most scalable NFV platform, our solutions alleviate RAN congestion, create new revenue opportunities and unify subscriber data. The company provides solutions for IP traffic management, mobile data optimization, targeted promotions and subscriber data management.

# # #

Openwave Mobility and the Openwave Mobility logo are trademarks of Openwave Mobility Inc. All other trademarks are the properties of their respective owners.

For further information
For APAC and EMEA Inquiries:
Chevaan Seresinhe
Sonus PR
[email protected]
Tel: +44 797 1967 644

Sonus PR for Openwave Mobility
Micah Warren
[email protected]
Tel: +1 (609) 247-6525

Share this:

  • Click to share on Twitter (Opens in new window)
  • Click to share on Facebook (Opens in new window)

Related

Uncategorized

Post navigation

Previous post
Next post

Recent Posts

  • engineering requirements
    The LPFM Radio Second Adjacent Waiver: Why You Need a Broadcast Engineering Consultant
    LPFM radio frequency applications that require a Second Adjacent Waiver are exceptionally challenging. These waivers are needed when your proposed station frequency is too close to an existing one. Unlike a standard LPFM application, which already demands a fair bit of expertise, the Second Adjacent Waiver applications are on a whole other level.
  • The Resurgence of Radio: A Powerful Tool for Community and Truth
    Many individuals, like my pastor friend, tend to underestimate the influence of radio in today's digital era. They often believe that the internet has rendered radio obsolete. However, the numbers paint a different picture. Radio continues to hold its ground as a trusted and far-reaching communication tool. It's the medium that accompanies us during our morning commute, the constant companion in our cars and kitchens, and the unwavering voice during times of crisis. Its enduring presence in our lives cannot be overstated.
  • Unlock LPFM Success with Nexus Broadcast – Your Partner in Radio Excellence!
    At Nexus Broadcast, we understand that the LPFM application process can be complex and overwhelming. That's why we're here to offer our expertise and support to ensure your application is not only submitted successfully but stands out amidst the competition. Let Nexus Broadcast be your trusted partner on this exciting journey. Together, we can bring the power of community radio to life, connecting and enriching the lives of your audience. Are you ready to take the next step towards LPFM success? Please feel free to reply to this email or give us a call at (239) 42-RADIO (72346) to schedule a consultation. We would be delighted to discuss your specific needs and answer any questions you may have. For more information visit our websites:  LPFMStore.com and NexusBroadcast.com
  • Unlock the World of LPFM Radio: Unleash the Power of Low Power FM Broadcasting
    Are you ready to experience the magic of radio like never before? Look no further than LPFM Radio, the revolutionary Low Power FM broadcasting system that's making waves across the globe. Whether you're a community enthusiast, a music aficionado, or a business looking to reach a local audience, LPFM Radio offers a cost-effective and captivating solution that will undoubtedly leave a lasting impact.
  • Your Voice on the Airwaves: Don’t Miss Out on the 2023 LPFM Filing Window!
    Are you ready to make your mark on the airwaves? The 2023 LPFM filing window … Read more

Social

  • Facebook
  • YouTube
  • TikTok
  • LinkedIn

Newsletter

[hubspot portal="40164794" id="d0e2683d-8be6-497e-aefb-9f6eebbecc2d" type="form"]

Subscribe

Thank you for subscribing!

Subscribe

Sign up for our newsletter and stay up to date

*
  • Facebook
https://www.youtube.com/lpfmradio
©2023 Nexus Broadcast | WordPress Theme by SuperbThemes