Now signing pilot stations
Local sponsors for your station. We do the selling.
We sell community campaigns — holiday safe rides, severe-weather preparedness, blood drives — to local businesses as underwriting on your noncommercial or LPFM station. We write the copy to the FCC's underwriting rules, produce the audio, and bill the sponsors. You air the spots and get paid for every one.
Why stations sign up
Underwriting income without an underwriting department
Most small noncommercial stations know underwriting could pay the bills, but there's nobody to make the calls, write the copy, chase the invoices or worry about the FCC. We take all of it.
No sales staff needed
Our team calls local businesses for you. Your volunteers and staff stay on programming.
Copy written to the FCC rules
Every sponsor credit sticks to what noncommercial underwriting allows: no prices, no calls to action, no “best in town.”
Finished audio, ready to air
You get produced, labeled spots and a schedule, with nothing to record or edit.
No billing, no bad debt
We invoice and collect from the sponsors. You're paid for what aired, whether or not a sponsor pays us.
Your underwriters stay yours
Give us your list of current underwriters and prospects and we never call them.
Content you're glad to air
Each campaign is a real public-service message about safety, health or helping neighbors.
How it works
From the first call to a check in the mail
You sign up
A one-page agreement: your rate per spot, how many campaign spots an hour you'll take, and who we never call.
One phone callWe sell the campaign
Our team asks local businesses to stand behind this month's cause on your station. Each order is confirmed in writing.
Every monthYou approve and air
You get the script, the finished audio and the schedule ahead of the start date. Say no to anything you don't want.
Before each campaignYou get paid
Confirm what aired at month end and we pay you for every spot, with a statement of each sponsor and campaign.
MonthlyThe campaigns
A timely cause every month of the year
Each campaign is a set of :30 public-service messages, with several local sponsors credited in every spot. They follow the calendar, so there's always something your community cares about right now.
Built for noncommercial rules
Every spot keeps the message and the sponsor apart
The message serves the community and sells nothing. The sponsor credit names the business the way the FCC allows on noncommercial stations: name, location, phone or website, and a plain description of what it does.
- No prices, discounts or “free” offers
- No “come in today” or “call now”
- No “best,” “friendliest” or other comparisons
- No candidates, ballot issues or causes that take sides
Every holiday season, impaired drivers turn celebrations into tragedies. If you've been drinking, hand over the keys or call a sober ride home. Let's all get home safe this year.
Sponsor creditThis message made possible by Main Street Hardware, on Main Street downtown, offering tools, paint and garden supplies. mainstreethardware.com.
Questions stations ask
Before you sign up
What does it cost the station?
Nothing. We're paid by the sponsors, and we pay you for every campaign spot that airs.
Who decides what goes on the air?
You do. You see every script and every sponsor before the campaign starts, and you can turn down any of them.
Will you call our existing underwriters?
No. Send us your list of current underwriters and prospects, and nobody on it hears from us. You can add to it any time.
How many spots will we run?
You set the limit: how many campaign spots an hour and a day. We never schedule more than you agree to.
Do LPFM stations qualify?
Yes. LPFM stations follow the same underwriting rules as other noncommercial stations, and the copy is written to them.
What if we want to stop?
Give us 30 days' notice. Spots already sold run to the end of their campaign so nobody's sponsor is left hanging.
Pilot stations wanted
Put your station's first campaign on the air this season
We're starting with a small group of noncommercial and LPFM stations. Tell us your call sign and we'll walk you through it.
Nexus Broadcast also provides FCC filings and broadcast engineering for noncommercial stations.